Packaging News from United Kingdom
The United Kingdom… They drive on the left and we drive on the right. They love pudding, we love frogs. Despite these cultural atavisms, the United Kingdom and France share many common points. But what to say when we talk about the subject of industry and the packaging market. An intimately related story, like the Channel Tunnel.
Recognised for more than a century for the quality of its creative packaging, 100% made in Morbihan, Thibault Bergeron is the example of the perfect marriage of traditional craftsmanship and adaptation to modern printing techniques. Visit to an irreducible company as appreciated by the large French groups, as by the artisans concerned about their image.
They are not yet thirty years old, but they are already at the head of a start-up in full growth. They are Clara Hardy and Constance Madaule, the co-founders of Sericyne. Their niche area? The Bombyx mori, better known as the silkworm. Thanks to this famous domestic Lepidoptera, the two accomplices produce a natural non-woven silk, with which they realize various geometric forms of a rare elegance. In 2D or 3D, a new cocoon for the professionals of packaging ...
A picture is worth a thousand words. Produced in the studio of one of the most renowned photographers and filmmakers, dedicated to the world of cosmetics, beauty and luxury, our “Freeze frame“ focuses on the artistic talent of Jean-Charles Recht.
THE PACKAGING MARKET IN EUROPE: COMBINING THE FORCES AND THE DIFFERENCES
Trade shows such as multi-material packaging are proof of this: the packaging market makes sense at European level, perhaps even more than at the national level. Between the homogenisation of practices, cultural disparities, common concerns and constantly changing legislation, these industrialists innovate in interaction with major economic and societal trends.
For the 2016 edition of its fair, the all4pack observatory has delivered its results that the connected packaging, also called «smart packaging», is no surprise part of future investments for brands and manufacturers. “42% of the buyers involved allocate or will allocate specific means to the development of connected / intelligent packaging. Among the manufacturers concerned, 53% do the same [...]. The development of active packaging mobilises, will mobilise, specific means in 39% of the buyers concerned. This will also be the case for 39% of manufacturers.” On the consumer side, the interest in connected packaging differs according to nationalities and ages. Italians and the Spanish are more sensitive than their neighbours to the experience that a connected packaging can offer. On the generations side, 18-24 year olds are pleased with smart packaging.
Tutto va bene (all is going well) in the sector of Italian packaging, or at least, more or less, all goes better. Virtuous, innovative and functional, the “imballagio” affirms its presence on the european market by focusing on the quality and technicality of «Made in Italy». Lets have a short look at a larger market.
In the land of the Cinecittà ( Italian Film Industry) as in most European countries, 2014 was characterised by what can be described as a lull in demand, but here, as in all countries affected by successive economic crises, one rolls up ones sleeves and gets on with it. If for French companies, the economic life is not a bed of roses, for the Italians, the vita is not always dolce. After a particularly prosperous phase in the early 2000s, Italy has suffered the effect of the strong crisis of 2008. Defeatist? Never, Italy also has their secret weapon: perseverance, adaptability and technological innovation!
G.PIVAUDRAN EXPERT CRAFT, UNPARALLELED HERITAGE
Ever since Jacques Pivaudran’s passing, warm words of remembrance have been flowing in from companies and industry professionals, and there has been unanimous media praise for his wonderful personality and exemplary professional career. Continuing the work of his grandfather (Georges Pivaudran, who in 1948 founded the company that still bears his name), as well as that of his own father, Marc Pivaudran now carries on not just his family name, but also its reputation.
THE MARKET IN SPAIN
Owing to their levels of quality, innovation and creativity, Spain's paper and cardboard packaging professionals form an important partnership with France, to the same extent as their counterparts in Germany and Italy. Here we take a look at a market flying its sun-drenched flag with pride.
WHERE AND HOW SHOULD COMPANIES EXPORT IN 2015?
PREDICTIONS, RECOMMENDATIONS AND METHODS
Marie-Christine Hervé, project manager of the cosmetics/fragrances division at Ubifrance, gives an overview of the best business opportunities in this key sector of the French economy.
Whether you’re present on the international scene or want to venture into exciting new lands, you will have to understand the markets and not forget any requirements – be they economic, temporary or marketing-related. Ubifrance is turning out to be an extremely valuable partner for setting your growth objectives and implementing your export plans.
